Small Gift, Big Heart | Kmart Wishing Tree Appeal
Narrative Documentary - 30mins - 2020
Client Kmart
Agency Mushroom Creative House
Creative Director Tom McDonald (Mushroom)
Director Nick Rieve (Kilogram)
Cinematographer Aydin Bozkurt
Producer Harry Robbins
Editor Aydin Bozkurt & Nick Rieve
With a tight production schedule of 5 weeks from pre-production to delivery, this was my first dip into the world of prime time television. Our aim was show an honest reflection of the highs and lows experienced by everyday families in the 2020 Melbourne COVID lockdown, whilst reminding people that there are a lot of people out there doing it tougher. We collaborated with Mushroom, Kmart, the Salvos and Channel 9 to pull together this 30 minute cinematic TV show.
Shot on Blackmagic Ursa Mini Pro 4.6K G2 with Canon L-series lenses.